Equipped with some medical training, Bradham formulated his sweet and bubbly brew with the enzyme pepsin and cola nuts. He believed these imbued it with health, energy, and digestive benefits. It is likely that these ingredients inspired him to rename the beverage “Pepsi-Cola.” He officially incorporated the Pepsi-Cola Company in 1902 and patented his formula shortly thereafter.
- All theories aside, the name’s development was rather simple.
- Before Target became a household name along with its signature bullseye theme, it began as Goodfellow Dry Goods.
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- Instead of trying to correct the torrent of media, Omidyar just decide to go with the flow and migrate the auction section to the home page.
- Since being bought out by PepsiCo in 1964, Mountain Dew has dominated the soft drink arena, even bringing back its OG recipe made with pure cane sugar in 2015.
- With a quick misspelling, they stumbled into the name Google—short, fun, and easy to remember.
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By 1978 he had 9 stores and the company was publicly traded on NASDAQ. After reading a magazine article about great brand names, Bob Woodell—the company’s first president—noticed something. All great names had a unique sound, using a Z, X, or K. One night of sleep later, Woodell awoke with Nike—the winged goddess of victory. From there the name was stamped on the first box and sent out June 18, 1971. The people who value the products the most usually can’t afford them.
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Profits for the 4 day sale surpassed those of a typical month. 4.) And the image of an apple conjures up a more natural feel than cold, boring letter and number combos like IBM or DEC. Unemployed at the time and in need of some way to pay the rent, they figured they could make some quick money by renting space in their loft. Designers themselves, they knew the conference would draw a big crowd and that affordable hotel rooms within the city would be scarce. Sign up now to learn about This Day in History straight from your inbox. Get all of today’s events in just one email featuring a range of topics.
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All articles are regularly reviewed and updated by the HISTORY.com team. Articles with the “HISTORY.com Editors” byline have been written or edited by the HISTORY.com editors, including Amanda Onion, Missy Sullivan, Matt Mullen and Christian Zapata. The story of how another tech giant, Apple, got its name is somewhat similar. Yet Stone writes that CEO Jeff Bezos’ first lawyer pointed out that the reference was too obscure.
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- From there the name was stamped on the first box and sent out June 18, 1971.
- When it came time to design the boxes for their first product Johnson suggested they rename the company Nike.
- One night of sleep later, Woodell awoke with Nike—the winged goddess of victory.
- It is likely that these ingredients inspired him to rename the beverage “Pepsi-Cola.” He officially incorporated the Pepsi-Cola Company in 1902 and patented his formula shortly thereafter.
- Yet Stone writes that CEO Jeff Bezos’ first lawyer pointed out that the reference was too obscure.
- David Koller of Stanford University recounts the origins of Google here.
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In 1903, it became the Dayton Dry Goods Company, and then in 1910, it was shortened to the Dayton Company. From there, the Dayton Company evolved into a thriving retail chain business. While working for the Dayton Company, businessman John. F Geisse (who also founded the Wholesale Club, Walmart’s inspiration) developed the concept of upscale discount retailing. After a few floundering years of lost profits, this store reported its first gain by 1965, sparking the establishment of more units.
The sneaker brand that has dominated retail shelves and culture itself, wasn’t supposed to be 4 letters originally. Phil Knight, founder and creator of the brand, wanted to call it Dimension Six—an ode to his favorite musical group 5th Dimension. The idea didn’t stick, and for a moment, the name” Bengal” was thrown out to compete with Puma—as we know that hasn’t panned out as a name for Cincinnati fans. EBay — Pierre Omidyar, the founder of eBay, has something in common with a lot of other tech giants. When he started his now-famous company he had no idea where it would lead.
How did the Google’s, Nintendo’s, and Mountain Dew’s find the names that we’ve come to know so well? Was there a secret generator people were using to create names that build entrepreneurial empires? So I took to the great which of these companies was first named cadabra inc and powerful Google to find out how some iconic brands got their names. So a name that invokes visions of the winged Goddess of Victory certainly is an improvement. And whereas Apple’s and Google’s names were inspired by the aspirations of the founders for their companies, the name Nike speaks more to the aspirations of the customers.
Plus, when you were on the phone, people sometimes heard “Cadaver” instead.